Localisation
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Each betting shop location caters to different clientele with different betting preferences. Bet+ intelligently identifies the most relevant wager to offer your customer by analysing in real-time the betting shop local parameters (i.e. location, home town teams, customer demograhics and goals) and the bets the customers have already placed.
 
By analysing these factors and automatically identifying cases where customers are placing emotional bets for their favourite teams, dynamic retail promotions can be specifically targeted to an individual customer for additional wagers on the same team.
 
In addition, other potentially relevant local betting opportunities can then be cross-referenced and closely-related offers can be generated in real-time.
 
 
IDENTIFYING THE LOCAL CONDITIONS...
 
Bet+ intelligently identifies the most relevant wager to offer your customer through the real-time analysis of the betting shop local parameters (i.e. location, home town teams, customer demograhics and goals) and the bets the customers have already placed.
 
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